Daniel Brooks

Daniel Brooks

SEO & Partnerships Manager | Growth Strategist | Food Business Connector | Age 34
Las Vegas–based optimizer who believes the right words and the right partnerships can make high protein recipes reach the people who need them most.

My Story

I’ve always been fascinated by the way ideas spread. Growing up in Las Vegas, I was surrounded by stories of people chasing opportunities — and I knew early on that my skill wasn’t just creating, but connecting. When I started working in digital marketing, I discovered SEO: the art and science of helping people find exactly what they’re looking for.

That’s when food came into the picture. I noticed how many people were searching for high protein recipes, but landing on content that didn’t meet their needs. The gap between what people were searching for and what they were finding became my passion. My role at SimplyTaster.com is to close that gap — to make sure our recipes, stories, and voices connect with the people actively seeking them.

The Turning Point

My turning point happened while freelancing for a wellness startup. I had optimized an article about protein smoothies, and within a few months, it skyrocketed to the top of Google. Emails started pouring in from people saying, “I finally found what I was looking for.” That moment showed me the power of combining strategy with purpose.

When I later joined Simply Taster, I knew this was the place where my skills could create lasting impact. Not just numbers on a chart — but real people discovering recipes that fuel their lives.

What I Learned the Hard Way

At first, I believed SEO was purely technical: keywords, backlinks, algorithms. But I learned the hard way that focusing only on metrics without understanding the human behind the search leads to shallow results.

I also made mistakes with partnerships early in my career, chasing collaborations that didn’t align with brand values. Those experiences taught me that trust and authenticity are worth more than short-term visibility.

My Approach Now

Now, I focus on building bridges that last. My SEO approach is rooted in understanding what people actually need — and making sure they find it through clear, engaging, and optimized content. On the partnerships side, I work to connect Simply Taster with brands, creators, and communities that share our vision of making protein-rich eating joyful and sustainable.

Every strategy I build has one question in mind: How does this help people discover and enjoy high protein recipes in a real, lasting way?

What I Believe

  • SEO is about serving people, not just pleasing algorithms.
  • Partnerships should be built on shared values, not quick wins.
  • Visibility only matters if it leads to meaningful impact.
  • Healthy recipes deserve just as much reach as indulgent ones.
  • Growth happens when strategy and authenticity meet.

How I Can Help You

Through SimplyTaster.com, I make sure our recipes reach beyond our site and into the hands of the people searching for them. Whether it’s optimizing content for search, developing partnerships with like-minded brands, or creating campaigns that bring value to our community, I focus on amplifying our mission.

For readers, that means easier access to the recipes you’re looking for. For partners, it means opportunities to collaborate with a brand that’s trusted, creative, and growing.

A Little More About Me

Outside of analytics and collaborations, I’m a big fan of basketball (both playing and watching), live music, and Las Vegas’ endless food scene. I enjoy exploring hole-in-the-wall restaurants as much as I do fine dining — because every meal has a story.

I’m also passionate about mentoring younger marketers, helping them navigate the often confusing world of SEO and partnerships with a focus on values-driven growth.

Let’s Connect

Whether you’re a reader discovering new recipes or a brand looking to collaborate, I’d love to connect. I believe the best opportunities come from conversations — so if you’re curious about partnerships, growth, or just want to chat food and SEO, don’t hesitate to reach out.

I’m always open to building relationships that add value to our readers and community.

Get In Touch

Explore our recipes at www.simplytaster.com
📩 Email: [email protected]